Smart City Playbook

Healthcare & Wellbeing

Usecases

Digital Life Coach

The Digital Life Coach is a platform for active lifestyle, wellbeing and mindfulness, targeting people of all ages to motivate and support residents and visitors to reach their full potential and maintain an active and healthy lifestyle. In Al Madinah, a city known for its tranquility and generosity, a citywide strategy should be launched for promoting mindfulness, mental health and wellbeing opportunities.

The digital life coach is a one-stop shop for services related to mental health, well-being and mindfulness, providing a dashboard that promotes activity along with a unified activity and wellness index that allows users to compete with friends and family, in addition to daily tips and resources on active lifestyle. Users can also connect to different venues, clinics and events in the city such as gyms, yoga studios, and wellness clinics. Furthermore, the app can be linked to the Activity Finder App “Rafah App”, enabling the user to book preferred classes and events.

KEY

CHALLENGES

The general public are not targeted with awareness-raising tools and resources about health and wellbeing

The healthcare system is still reactive rather than proactive

KEY EXPECTED BENEFITS

Increased Activity

Residents will easily adopt a more active lifestyle

Healthier Lifestyle

City population will be at lower risk of chronic diseases, treatment and hospitalization

 Happier People

Happier People: Residents will enjoy increased levels of happiness and wellbeing

ALIGNMENT TO SMART CITY OBJECTIVES

Encouraged & Motivated

TARGET USERS

Resident

Campaigners

Public Health Dept.

Visitors

USE CASE

JOURNEY

Mona is a young mother living with her family in Al Madinah. She is passionate about nutrition and keeping her husband and young child healthy, so she downloads the digital life coach app on all the family’s devices to promote healthier mental and physical lifestyles.

Throughout the week, the family receives articles and tips on how to improve and maintain mental health along with notifications and reminders to stay active.

She is looking forward to the weekend, as the family has registered to a 5K run which they have known about through the digital life coach app. Throughout the race, the digital life coach sends out supportive and motivational voice notes to their earphones, as well as tips and reminders to drink water as they move forward in the run.

POTENTIAL SERVICE FEATURES

Active lifestyle index

Fitness buddy system

Public fitness equipment linked to wearables

Fitness tracker

Geotagging

Rewards and points

Digital therapeutics

Citywide fun runs / 5Ks

KEY TOUCH POINTS

Mobile app

Website

Smart Wearables

Sport Centers

Health Coach

Social Media

Implementation
Timeline

Within 6 months

12 – 18 months

Over 24 months

Technology Commercial Viability

Currently commercialized

1 – 3 years to commercialize

5+ years to
commercialize

Regulatory Conduciveness

No New Policies and
Standards

Some Policies &
Standards to be
Introduced

Complex Policies to be
Introduced

Investment Requirement

Low

Medium

High

Use Case Ownership

Government Driven

Piloted by Gov. & Transitioned to Private Sector

Private Sector

Startups & Entrepreneurs

IMPLEMENTATION CONSIDERATIONS

Food nutritional facts database management and update

Policies to manage data collection from patients and its potential usage

Integration with various hospital and clinic management systems

Compatibility with various wearable device manufacturers

POTENTIAL TECHNOLOGY SOLUTIONS

IN THE MARKET

Healthcare & Wellbeing

Use Cases

Doctors Digital Assistant “Tabib” (DDA)

Digital Life
Coach

Activity Finder App “Rafah App“

Al Madinah Health Directory

Mobile Deployable Clinics and Kiosks

Digital Ambulance “Nedaa”

Patient Companion App “Murafiq” 

Community
Platform “Jahzeen”

Al Madinah Health Research Hub

Elderly Assistive Technologies

Health Insurance Gamification