Smart City Playbook

Healthcare & Wellbeing

Sector

Sector

Overview

Healthcare is a key contributor of residents’ quality of life. Yet, Madinah faces several challenges in the healthcare infrastructure including a shortage of healthcare practitioners and a lack of sufficient hospital beds to cater for the city’s needs. In A 2017 survey across Madinah Region, healthcare was mentioned as the most important development need with 30% respondents citing it as the 1st development priority.

Healthcare Workers Distribution, number of workers per 100K people, 2017

Health Contribution to Madinah GVA, 2018

~5,000
Employees in the
healthcare sector

Key Sector Challenges Analysis

Key Observations

Government’s healthcare spending in Al Madinah is 38% less than the KSA average

Supply of healthcare workers and healthcare infrastructure in Al Madinah does not meet the its citizens’ demand

There rates of Al Madinah’s population practicing sports is low and there is a lack of an active lifestyle tendency

Sector Strategic Objectives

Enable a healthier population and higher quality care while reducing pressure on existing and future infrastructure

Accessible

Facilitate access to high quality and efficient healthcare services

Empowered

Empower patients with the tools to proactively manage health and wellbeing

Encouraged & Motivated

Promote wellbeing and healthy living practices across the city population

Sector

Personas

We’ve developed 13 personas across 4 archetypes to represent the needs of the people of Al Madinah City.

Sector

Workshops

We facilitated an ideation session for the Healthcare & Wellbeing sector, focusing on our 13 personas.

Sector

Synthesis

After the workshops, all co-created ideas, research and benchmarking were collated and synthesized.

Healthcare & Wellbeing

Use Cases

Doctors Digital Assistant “Tabib” (DDA)

Digital Life Coach

Activity Finder App “Rafah App”

Al Madinah Health Directory

Mobile Deployable Clinics and Kiosks

Digital Ambulance “Nedaa”

Patient Companion App “Murafiq”

Community Platform “Jahzeen”

Al Madinah Health Research Hub

Elderly Assistive Technologies

Health Insurance Gamification

Explore Our Sectors

Healthcare & Wellbeing

A healthier population that is taken care of with proactiveness, responsiveness and quality.

Tourism

A seamless, pleasant, rich, and safe visitor experience across the City.

Environment & Agriculture

A sustainable living culture and conservation of resources to persist for future generations.

Transport & Mobility

A safer, more convenient, navigable, and accessible city.

Business, Industry & Logistics

An integrated, efficient and productive environment for business and industry to prosper.

Old Neighborhoods

The integration of Al Madinah’s old neighborhoods to Al Madinah’s thriving economic and social landscape and empower higher standards of living.