Old Neighborhood Advanced Database (ONAD) – Al Madinah Smart City

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Old Neighborhood Advanced Database (ONAD)

The Old Neighborhood Advanced Database (ONAD) is an initiative to collect and store data about the residents of old neighborhoods in an advanced database through a census that profiles residents including their income, employment status, education and preferences. Due to the expansion of old neighborhoods and the increasing number of their residents, it is key to develop a Citizen Relationship Management (CRM) platform to capture their needs and challenges. This will enable local authorities to further engage with the inhabitants of old neighborhoods and make informed decisions, cater to their needs and improve their living conditions.

KEY

CHALLENGES

Limited planning and management of the neighborhoods to respond better and deploy the right interventions when necessary

Decrease in resident’s living standard, hygiene and sanitation, and limited access to healthcare services

KEY EXPECTED BENEFITS

Better Inclusion

Impoverished residents will be better able to integrate into economic activities, in addition to capturing their aspirations, needs and ideas to improve old neighborhoods

Censual Knowledge

Gaining knowledge about residents in old neighborhoods including ethnographic and economic dynamics

Civil Society Participation

Residents will have improved engagement with NGOs and city officials, leading to enhancing service quality and efficiency to meets the residents’ real needs

ALIGNMENT TO SMART CITY OBJECTIVES

Inclusive

Proactive

TARGET USERS

Government Officials

NGO

USE CASE

JOURNEY

MDA is currently working with the Ministry of Human Resource and Social Development to design an educational program to support the unemployed young population of old neighborhoods in developing skills necessary to find jobs in Al Madinah.

By using ONAD, they compile results from surveys conducted with the residents of the old neighborhoods, on which they run an AI-powered analytics tool to understand profiles of residents and identify eligible members for the educational program.

Accordingly, targeted trainings matching residents’ interests and market skills demand are designed and delivered, and ONAD platform gets updated with latest residents’ profiles and skillsets acquired.

The database is then shared with business stakeholders and organizations looking to hire employees for jobs in and around Al Madinah.

POTENTIAL SERVICE FEATURES

Citizen Relationship Management (CRM) Platform

AI-Based Analytics

Integration to other Platform, Systems, or Apps

Improved Visibility on Old Neighborhood Demographics

Proactive Crime Prevention Through Analytics

KEY TOUCH POINTS

Dashboard

Website

Implementation
Timeline

Within 6 months

12 – 18 months

Over 24 months

Technology Commercial Viability

Currently commercialized

1 – 3 years to commercialize

5+ years to
commercialize

Regulatory Conduciveness

No New Policies and
Standards

Some Policies &
Standards to be
Introduced

Complex Policies to be
Introduced

Investment Requirement

Low

Medium

High

Use Case Ownership

Government Driven

Piloted by Gov. & Transitioned to Private Sector

Private Sector

Startups & Entrepreneurs

IMPLEMENTATION CONSIDERATIONS

Policies and standards for data collection, data privacy and data sharing

POTENTIAL TECHNOLOGY SOLUTIONS

IN THE MARKET

Old Neighborhoods

Use Cases

Old Neighborhoods Mapping and Data Collection “Rasd Program“

Smart Narrow-Lane Vehicles “Easy 3obor”

Old Neighborhood Advanced Database (ONAD)

AI-Powered Architectural Planning Tool “Maher”

Digital Engagement Platform “Tahseen”

Flood Routing Management Software “Weqaya”